Skip to content

We use cookies to make the site simpler.  Find out more about cookies

Close alert

Apply for brown tourism signs

Tourism signs (also known as brown signs,) have the purpose of directing drivers to an attraction or facility along the most appropriate route. This can not be undertaken as a business advertising exercise.

Dorset Council manage brown tourism signs on all public roads in Dorset; except for trunk roads. If the signs you wish to apply for are to be placed on a trunk road, please see the Highways England website

Fees and charges

  • stage 1: application - £280
  • stage 2: supply of signs - at cost + 10% for administration
  • stage 3: ongoing maintenance - all future maintenance costs will be met by the applicant. Quote to be provided on request to the highways sign shop

Details of how to arrange payment are indicated on the application form.

Apply for brown tourism signs

  • read through the following documents to understand more about the application process and check your business meets our criteria. You'll need to refer to the documents when filling in the application:
  • complete all relevant parts of the application form

Start now

Rate this page

Have some feedback?

Your feedback

This form is to report content that is wrong, or any issues or feedback you have about the web page.

Contact us if you want to get in touch about a council service instead.

All fields are required.

Leave your email address so that we can provide a response.

This helps us direct your feedback to the appropriate council.

General data protection regulation (GDPR)

We will only use the personal information supplied by you in accordance with GDPR. By giving us this information you are consenting to such use as set out in our privacy notice.